Blog | Judy Olsen Design

Judy Olsen

Is it time for a Rebrand or Refresh—what's the difference?

Wondering what the difference is between a brand refresh and a rebrand? Since I’m an avid diy'er, let's use a kitchen makeover to...

Judy Olsen

Is it really necessary to invest in branding?

Yes, because image matters. Your image is people’s perception of your brand and just like when you meet someone for the first time—you...

Judy Olsen

What is Brand Strategy?

The term Brand Strategy has become a big buzzword in the design world in the last couple of years. But, what is it exactly? Developing a...

Judy Olsen

How to find a good package designer

Finding a good package designer isn’t as easy as just google searching “graphic designer”. Package design requires good design skills, a...

Judy Olsen

Planning ahead is crucial to the design process

Whether I’m designing a brand identity, packaging, or print materials, I am always thinking ahead. How will this be used in the future?...